If you selected at least one Featured profile on the Promote Your Business page, after checking out you will come to the Bid for Placement page, where you will set your own maximum click price (also known as a bid).
Users search for Vendors by city or zip code. If that city is not one of ~3000 markets, the user will be forwarded to the nearest market page. Search results appear in bid order for Featured profiles. There is a minimum click price that ranges from $.25 to $.45 (depending on the population of the market) but you can bid higher than the minimum to appear higher up in the search results.
You should set your Max Click Price (or bid) to be what you are comfortable paying for a click. IMPORTANT: You will only pay $.05 more than the next highest Max Click Price to hold your position. If you bid $1.00 per click and the next highest Max Click Price is $.50, you will pay $.55, not $1.00. You will often not be charged the rate you set as your Max Click Price. Learn more about what clicks we charge for.
You will also set a Weekly Click Budget here and indicate if you wish to be notified when you’ve been outbid. If you meet your Weekly Click Budget, your profile will downgrade to Basic until the following Monday at 12:01am Eastern Time.
See all the places your Featured ad can appear.